Social game developer Zynga has submitted IPO (initial public offering) to apply, it was reported that the company will issue approximately 10% of the shares, valued at approximately $ 20 billion. In contrast, the old game giant Electronic Arts (EA) of the market value of only 80 billion U.S. dollars. Electronic Arts was founded in 1982, launched the Battlefield, Command & Conquer, Need for Speed, FIFA and other louis vuitton famous games, Zynga, founded in 2007, mainly operating on the Facebook platform, social games, including CityVille, gang wars, empire and the alliance and so on. Zynga much investor attention mainly because it is a virtual monopoly on the Facebook gaming market, 232 million active users each month. Zynga growing faster than EA, but not louis vuitton antheia hobo pm fumee m93154 lv bags in $ 1 billion in revenue, EA has annual revenues close to $ 4 billion in its operations in game consoles, personal computers, mobile phones and other platforms and Facebook, of which about 8.5 million from the mobile, online, Facebook and games download games and other digital class of business.
Through this comparison can be found, Electronic Arts almost any indicators are far more than Zynga, which can be valued less than half the market this fully experience the frenzy for Internet stocks pursuit. Zynga is not attractive to users is not broken, if the company can not release popular games, users will quickly migrate to other games. On the other hand, Zynga strong louis vuitton word of mouth, its new strategy game "Empire and the alliance" within a month received 46 million users, the company prior to each game than the game more successful. If Zynga in other markets and progress in the field of mobile gaming, its dependence on Facebook will decline. Zynga's valuation even more louis vuitton than the world's largest game company Activision Blizzard, which is the market value of $ 13.5 billion. Considering Activision Blizzard's "World of Warcraft" great success, Zynga's quite crazy high valuations, the company must maintain long-term position as the market changes in order to deserve this valuation.
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